“In order to be irreplaceable one must always be different.” – Coco Chanel Inspired by one of the assets described in the “Product Managers Survival Guide“, I put together a very basic Competitive Analysis Google Sheet. The sheet isn’t extremely detailed or in-depth. At this stage, we just want to get a feel for what is […]
Tag: users
The Results Are In…
As I browsed through the responses from the Share My Spots survey, a few thoughts went through my head. Ohhhh danngggg it… I didn’t realize this particular group of people all were in the same age group! Need more dude data. Probably should seek some people outside these demographics to validate that people with high […]
May I Take A Moment Of Your Time?
I believe users should be involved in the entirety of the product process – conception, hypotheses, flow, wire-framing, ui and implementation. I believe product management should talk directly to users. I believe the best way of talking to users is to have in-person one-on-one conversations. Unfortunately, this post is not about in-person interviews. via GIPHY […]
Who is this for anyway?
For this product to be viable, I will need to understand who this product is for. At this point, I have a few assumptions. Customer Segments Subject Matter Expert Planner Leslie is a 25 – 45 year old female with a successful career that offers her the flexibility to travel. When planning, she scours the […]
Applying The Adoption Life Cycle To User Testing and Release Schedules
The technology adoption life cycle is a concept found in the book “Crossing The Chasm” by Geoffrey A. Moore. High level overview: Users are broken up by level of acceptance of a new product or feature When measured, typically the amount of users in each stage creates a pretty bell curve Stages are broken up […]